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Learn the marketing of investments. Fms freedom is chasing you.

From Call Centre Executives to a grown up village boy, from MNCs manager to a retired person, everybody finds an individual identity while investing in insurance, PPF, mutual funds...

AFTER DECADES of wait and watch your investments doing a healthy exercise for your wallet, now its the high time for you to even take the responsibilities of your investments. Our honourable finance minister Palaniappan Chidambaram has set all those of you free who practices the fine art of savings from your income. Now, savers are free to make their own decision. Be the investment take the form of insurance, public provident fund (PPF), mutual funds or a host of other investment avenues in whatever mix you like, but make sure its limited to Rs 1 Lakh only (earlier limit Rs 60,000). Splitting the investments into different avenues or putting it entirely in a single type is also up to your sole decision. Thank you dear PC.

This is an wonderful step taken by the FM. It brings a confidence in an individual. You are treated as a grown up and matured investor. Earlier the government forced to invest in different asset classes in the same ratio for every taxpayers. Now, each can invest in whatever is best suited for his or her own situation.

With this freedom, one thing has to be taken a note. Learn before you invest. You will be the sole responsible if investments is crowned with a wrong choise. Now, no body is to be blamed. You are the maker of your own destiny. This new formula of FM has put a compulson upon the investors to educate themselves and also an additional responsibilities upon the media to educate the people. Its high time not to get emotionally diverted by the lucrative advertisements of different insurance companies who promote investments disguised as insurances. The government is also hovered with responsibilities to maintain transparency and honesty in marketing and sales of savings instruments.

Now that Mr Chidambaram has given the populace the freedom to make their own choices, he also needs to make sure no one is able to dedicate massive marketing budgets to brainwashing people into making investment choices that are good for sellers, but bad for the buyers.

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